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Delacon On Capturing Conversions Via Call Tracking In Affiliate

Delacon on Capturing Conversions via Call Tracking in Affiliate

As part of February’s Partner Chronicles, PerformanceIN interviews Sandra Pigram, Head of Partnerships at Delacon, the advanced call tracking and recording analytics platform. She talks about the opportunity for implementing a call tracking strategy for partner and affiliate marketing. Before…

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Delacon’s Campaign Report

Delacon’s Campaign Report

The Campaign Report provides an overview and summary of the volume of calls received on each of your Delacon campaigns, allowing you to easily compare performance of numbers assigned to different channels or customers. This is broken down into the…

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What Is An Internal Referral (Same Link Referral)?

What is an Internal Referral (Same Link Referral)?

When a customer commences a search on the internet, call tracking captures the journey from the initial referral, through to the pages that the customer browses, right down to the page that a phone call is made from- providing Delacon…

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Automated Reports In The Delacon Portal

Automated Reports in the Delacon Portal

If you would like a quick and easy way to create custom reports straight from the Delacon portal, Automated Reports are an ideal tool to use. If you're not already using this service, reports can be scheduled on a daily,…

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So How Does Call Tracking Actually Work?

So How Does Call Tracking Actually Work?

Call tracking will give you insights into what happens before, during and after a call. By using Delacon’s call tracking solution you will have advanced ways of managing calls as well as the ability to capture valuable data about the…

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Find Out How Google’s Latest Change Affects Some Businesses Without Them Even Knowing About It

Find out how Google’s latest change affects some businesses without them even knowing about it

Delacon recommends that some businesses may want to disable call reporting in their Google Ads to ensure desired call flow is not impacted, taking away from optimal customer experience. This applies for businesses combining Call Extensions with automated geo-routing of calls, both…

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HTML Email Alerts

HTML Email Alerts

We’ve got a great new feature that we’ve just released, and we wanted you to know all about it. A customisable HTML email template can now be generated for every call, providing you with a recording of the call as…

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Accurately Report On All Calls In GA By Defining Your Source/Medium

Accurately Report on all Calls in GA by Defining your Source/Medium

Defining the source/medium fields in the Delacon Portal will enable more meaningful reporting in Google Analytics by capturing all offline call data. Fields which were previously undefined (all non website calls were categorised as “direct”) can now be configured to…

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Adding New Users Has Never Been Easier

Adding New Users Has Never Been Easier

Delacon’s New User Management is an important tool for our clients, as it provides a simple process to enable instant creation of new additional users without any external assistance from Delacon support. This is especially big news for agencies- as…

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Delacon Introduces Consolidated Customer Billing

Delacon Introduces Consolidated Customer Billing

Consolidated Customer Billing Consolidated Customer Billing will help you access your billing data faster than ever. This is especially useful for agencies and directories who may want to re-bill their clients upon receiving their Delacon billing. You are now able…

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